H2H Water

H2H is a charity start-up that markets bottled, natural mineral water. At least half of their earnings are sent to UNHCR, earmarked for their work with providing refugees with clean water, the biggest problem and a major source of disease and deaths in such harsh conditions. The visual tonality stands out from other charity projects by applying strong shapes and bold abstract patterns rather than the usual storytelling and un-provoking colours. The design is purposed to state that H2H is a company that absolutely strives to maximize its revenue, because the cause is good.